They are ranked by what photographs well and what other lists already contained. None of them tell you that the Fes tanneries are a stepped climb with no handrail, that Chefchaouen is close to unwalkable at midday in August, or that a three-day camel trek is something almost nobody actually wants after the first afternoon.
This page is organised the way we plan real itineraries: what is genuinely unmissable, what is worth an hour rather than a day, what to skip, and how many days each thing honestly needs. I am Brahim Jounh — born in Agoudal in the High Atlas, based in Canada, and I have walked all of this. Where I think something is overrated I will say so, because you are paying me to save you days, not to sell you every attraction in the country.